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Sam Wilkes

Senior Manager - Business Development & Marketing Jersey 

Sam joined JTC in 2021 to help drive the continued growth of the Institutional Client Services division.

His role encompasses strategic and tactical marketing implementation with particular focus on content and delivery across JTC’s global jurisdictions. Sam is responsible for external communication and PR as well as supporting the Marketing and Business Development team with product development, digital, and event planning.

Sam has extensive experience of delivering high profile marketing campaigns and business development support from his time at London-based asset management firms as well as roles in Jersey. Prior to joining the financial services industry, his background in journalism led to a variety of roles in news media, sports reporting, and Russell Group education.

Sam has developed specialisms in relation to ESG and sustainability, real estate and technology, and is also an Member of the Chartered Institute of Marketing (MCIM).


  • BA (Hons) Multimedia Journalism
  • MCIM
  • Level 6 Diploma in Professional Marketing
  • UNPRI - Getting Started In Responsible Investing
  • Investment Operations Certificate (IOC)

In Their Spare Time

Sam enjoys playing and watching nearly all sports, preferably with a cold beverage nearby. He participates in running events from parkrun to 100 mile ultramarathons and most things in between.

He is a UK Athletics Leader in Running Fitness (LiRF) and is currently completing his Coaching in Running Fitness (CiRF) qualification.


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